What is Crowdsourcing and how can you benefit from it?

Crowdsourcing is a powerful new way to gain innovative solutions. The term was coined to describe the process of outsourcing a task to an independent ‘crowd’ of experts who compete (or sometimes collaborate) to solve the problem. They are often rewarded for doing so. All sorts of organizations are using the power of the crowd. Here are some current examples of crowdsourcing in action: Marketing: Naming... Read More--